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The Internet provides an ideal and ever-expanding medium for high fashion. Unlike so many other products casualties of recent e-commerce, fashion's primary appeal is fantastical rather than material. It depends on promotion, aspiration, and desire, and the Internet provides full access to pictures and techniques that create fashion's fantasy. Laird Borrelli identifies the sites that are most effective for the established designers, but also those that make an immediate impact from a small or previously nonexistent base. Illustrated with exciting visual sequences throughout, Net Mode crystallizes a complex subject into three main themes: -- Fashion Image: Designer sites, from Dior to Lacroix, generate desire through fantasy. Among the most beautifully designed sites on the Web, they often make heavy use of Java and Flash technology, as well as being audio-and video-enhanced. -- Fashion Sale: The emphasis here is on cyberboutiques, ranging from Colette in Paris to Something in London, each a stylish Internet reflection of the strengths of their bricks-and-mortar business. -- Fashion Talk: Elle, Vogue, and other print magazines have taken up the Internet, but entrepreneurial publishers are also using low-cost sites to establish new ways of communicating fashion -- high speed, picture heavy, with abundant, frequently updated visual information. This lively and beautifully designed survey provides vital and informative analysis for anyone in the fashion world, anyone interested in fashion, or anyone involved commercially or creatively -- with the Internet.

Glenn Davis (web design) - Glenn Davis was one of the first web designers. He is most well-known for his site, Project Cool which included a daily Project Cool Sighting (formerly known as: Cool Site of the Day) which was nothing more than a single daily link showing some of the best web design of the time.

Specto design - Specto Design offers high-end los angeles web design, web site maintenance, logo design, graphic design and e-commerce solutions. Specto Design is made up of a team of expert information organizers, seriously talented developers and architects and not so serious but extremely talented designers capable of designing, deploying and managing web projects of exceptional quality at an affordable cost.

Web development - Web development is a broad term that incorporates all areas of developing a web site for the World Wide Web. This often includes graphical web design, backend programming, and web server configuration.

Web design - Web design is the design of web pages, websites and web applications. The term also refers to web-based Graphical user interface design using images, CSS and one of the HTML standards.

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